LTX 2.5 Coming Soon to Siray for E-commerce Unboxing Video
E-commerce brands need a steady stream of unboxing and product-reveal clips, and the video model market keeps moving. Lightricks' LTX 2.5 is the next name on that list, and it's headed for Siray. Here's what's actually confirmed today, and what's already live for teams that want to start now.
What's Actually Confirmed About LTX 2.5 So Far
LTX 2.5 is Lightricks' next-generation model after LTX 2.3, and Siray has confirmed it's coming. That's the extent of what's public right now. No resolution list, duration range, pricing tier, or endpoint ID has been announced. Testing and console verification will happen once the model actually goes live, and Siray will update this space with real numbers at that point — not before.
It's reasonable to expect LTX 2.5 to build on the fast, efficient generation approach that made LTX 2.3 popular in NSFW and mainstream video circles alike. But expecting isn't confirming. Teams evaluating video models for a roadmap should treat any LTX 2.5 spec they see elsewhere as unverified until Siray's own model page and pricing console reflect it.
What's Live Today: LTX 2.3 for Product and Unboxing Video
LTX 2.3 is live on Siray now, and it's a real option for product-reveal content. The endpoint is lightricks/ltx-2.3-22b-{t2v,i2v}, covering both text-to-video and image-to-video generation. There's no separate spicy or uncensored variant — the model's permissive generation comes from the base endpoint itself.
On Siray, LTX 2.3 outputs 720p or 1080p at 24 or 30fps, with clip lengths from 6 to 20 seconds. Pricing runs per second across four tiers: 720p at 24fps costs $0.0391, 720p at 30fps costs $0.0488, 1080p at 24fps costs $0.0878, and 1080p at 30fps costs $0.1098. Those numbers come straight from Siray's model console, not a marketing page.
Worth noting: Siray's LTX 2.3 endpoint doesn't expose 4K output, native audio, extend-video, retake-video, or 50fps. Lightricks' open-weights version has some of those capabilities for self-hosted setups, but they aren't part of what Siray serves today. Planning a workflow around 4K or built-in audio on this model isn't realistic yet on Siray.
Using LTX 2.3 for Unboxing-Style E-commerce Clips
A typical unboxing workflow starts with a still product photo and turns it into motion. LTX 2.3's image-to-video mode fits that pattern well — feed in a packaging shot or product-in-hand photo, and generate a short reveal-style clip instead of shooting one from scratch. Text-to-video mode works for shorter scene-setting shots, like a countertop establishing shot before the product appears.
This is also where Siray's core pitch matters for teams running multiple models: one API key and one line of code to switch between LTX 2.3 and other video models, rather than managing separate accounts and separate SDKs. For a closer look at product-video generation specifically, see AI product video ads, and for the photo side of the same workflow, see AI product photo generation.
Where This Fits Alongside Other Siray Video Models
LTX 2.3 isn't the only option for e-commerce video on Siray. Teams comparing speed, resolution ceiling, and price against other models can read the full breakdown in LTX 2.3 vs Seedance 2.0. For brands specifically building product demos and ads, Wan 3.0 for e-commerce product demos and video ads covers a different model built for that exact use case.
Start Building Now
LTX 2.5's arrival is confirmed; its specs aren't. Until Siray publishes real numbers, the practical move is building with what's already live. LTX 2.3 handles unboxing and product-reveal video today, at documented pricing, through the same API used for every other model on the platform.
Create your free Siray account and start generating e-commerce unboxing videos with LTX 2.3 now.